What's a good Review Response Rate?
Karbon Agency's target for Review Response Rate is 80.0% or higher. That is Karbon's own grading target, not a published industry average. Percentage of reviews that received a business response. Excellent is 100.0% or higher (Karbon target), and the minimum acceptable tier is 50.0% or higher (Karbon target).
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The three tiers Karbon grades against — and where each comes from
| Tier | Value | What it means | Basis |
|---|---|---|---|
| Minimum | 50.0% | The floor. Below this, something is broken. | Karbon target |
| Recommended | 80.0% | The tier a healthy campaign should hit. | Karbon target |
| Excellent | 100.0% | Top-tier performance worth defending. | Karbon target |
Higher is better for this metric.
Why Review Response Rate matters
Responding to reviews shows you care. Google rewards responsive businesses with better rankings. Unanswered negative reviews fester and deter future customers.
Sources
The three tiers on this page are Karbon Agency's grading targets. These published figures are the outside reference points for Review Response Rate, so you can check our tiers against them.
- BrightLocal — Local Consumer Review Survey 2026 (February 11, 2026; read September 26, 2026)68% of consumers will only use a business with four or more stars (31% require 4.5+); 80% are likely to use a business that responds to all of its reviews; 19% expect a reply the same day they post.
Where does your Review Response Rate land?
Karbon Agency grades every client campaign against these exact tiers, live on a dashboard — no guessing, no quarterly PDFs.