What's a good Pages Per Session?
Karbon Agency's target for Pages Per Session is 2.50 or higher. That is Karbon's own grading target, not a published industry average. Average number of pages viewed per session. Excellent is 4 or higher (Karbon target), and the minimum acceptable tier is 1.50 or higher (Karbon target).
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The three tiers Karbon grades against — and where each comes from
| Tier | Value | What it means | Basis |
|---|---|---|---|
| Minimum | 1.50 | The floor. Below this, something is broken. | Karbon target |
| Recommended | 2.50 | The tier a healthy campaign should hit. | Karbon target |
| Excellent | 4 | Top-tier performance worth defending. | Karbon target |
Higher is better for this metric.
Why Pages Per Session matters
More pages per session indicates deeper site exploration and higher purchase intent. These visitors are actively evaluating your offering.
Karbon target
No independent public benchmark exists for Pages Per Session as Karbon measures it. The tiers above are Karbon Agency's own grading targets for local-business campaigns, not an industry average, and we don't cite one we haven't found.
Where does your Pages Per Session land?
Karbon Agency grades every client campaign against these exact tiers, live on a dashboard — no guessing, no quarterly PDFs.